Raj government prepares women entrepreneurs through Niryatak Mission to boost exports
By Archana Sharma
Jaipur, December 19 (IANS): Call it coincidence or luck that a department headed by a female Minister of Industry, Shakuntala Rawat, and a female IAS officer, Archana Singh, is currently busy with a unique campaign called Mission Niryatak which is boosting exports. by building a team of women entrepreneurs.
In fact, it won’t be wrong to say that the Rajasthan government’s âMission Niryatakâ campaign has turned women into exporters who are creating jobs for another group of women while writing a success story in times of pandemic. companies all over the world are facing problems.
Sitting in their homes, the women now find jobs and are trained by the state government to make sure they come out with flying colors.
According to Asha Sankhla of Asha Art and Crafts, “We make all kinds of leather bags, canvas bags, leather sofas, chairs, tools, butterfly chairs, wall decor products, etc. Connecting with Mission Niryatak will definitely help us. to increase our orders because we will be able to give more work to the women artisans who are associated with us. “
Asha Art and Crafts bears the name and bears the name of my mother who inspired us to start this business and shows us the direction, says her son Kamal Sankhla.
In fact, we are creating a new set of women entrepreneurs who put together their own team of women and fulfill the orders given to them, he adds.
Speaking exclusively to IANS, PR Sharma, CEO of REPC, said: âThe project is quite ambitious and simple in its form. These women who aspired to do something different are now connected with us. sign up with us and start their own export business, empowering scripts and a story of self-reliance. “
“It has created jobs for housewives. Many women have joined this initiative which greatly contributes to empower women,” he added.
The best part of the campaign is that it has been decentralized and is spreading to each district to meet the different needs of the people living in those districts.
âWe are reaching out to every district. In fact, around 5405 IEC have been issued, of which the highest response has come from Alwar and Jaipur, Jodhpur, Barmer, Chittorgarh and a few others,â he adds.
The campaign, he says, has six stages: âThe first stage is the identification and mobilization of candidates / company to become an exporter and their registration is done on the website of the ministry after they have received basic advice on exports and export documentation. The second step is to complete the document requirements. We assist them with PAN, Aadhar card, business registration and bank account opening applications. The third step is the issuance of the importer-exporter (IEC) code number, step 4 is the issuance of the GST number and step 5 grants membership to the REPC. Then comes the sixth step which provides assistance for exports through the electronic portal. “
In fact, the project has already started showing results. Over 500 new exporters are linked to the online export portal (Amazon, eBay, Etsy, Wallmart, etc.) and many of them have started exporting.
Signing of a memorandum of understanding with Walmart for training and export links is underway.
According to statistics, âIn 2015-16, Rajasthan’s exports amounted to Rs 36,047 crore, which rose to Rs 52,764 crore in 2020-2021 for commodity exports. However, the share of the Rajasthan in India’s total merchandise exports is around 2.3% and it ranks 12th among the states of the country in terms of the value of commodity exports. The export of units and related services provides jobs at 31 lakh of people in the state (EXIM Bank Report 2019). “
Rajasthan has achieved the first rank in the Export Readiness Index-2020 in the landlocked stage category, indicating that there is huge potential for the state’s exports, Sharma said. .
As part of the Mission Niryatak project, we expect exports worth Rs 50 crore from 22 selected top exporters in December 2021, officials said.
The fortunes of many women will change with this project as many of them have already joined in while many have expressed interest through word of mouth, Sankhla says.
Union Minister Piyush Goyal recently praised the campaign in Jaipur. He said the Rajasthan team is to be commended for the efforts in this direction.